SanPaolo IMI Group is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
SanPaolo IMI Group is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
The key to success of SanPaolo IMI Group is the stength of its color range, that breaks the space turning it into main protagonist.
The logo SanPaolo IMI Group Is executed in such a precise way that including it in any place will never result a problem.
Excellent equilibrated logo blunt with thin line.
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