The key to success of American Water Works is the stength of its color range, that breaks the space turning it into main protagonist.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
American Water Works is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
It can be recognized by its great balance, exclusiveness and formal excellence.
Excellent equilibrated logo blunt with thin line.
American Water Works is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
American Water Works represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
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