It can be recognized by its great balance, exclusiveness and formal excellence.
Business Objects is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Business Objects is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The key to success of Business Objects is the stength of its color range, that breaks the space turning it into main protagonist.
Business Objects represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
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