Excellent equilibrated logo blunt with thin line.
The key to success of Oxxo is the stength of its color range, that breaks the space turning it into main protagonist.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Oxxo is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Oxxo represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
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