It can be recognized by its great balance, exclusiveness and formal excellence.
Excellent equilibrated logo blunt with thin line.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Rausch & Lumb is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
The key to success of Rausch & Lumb is the stength of its color range, that breaks the space turning it into main protagonist.
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